This BMW M3 commercial is called Switch since BMW Sauber F1 star Nick Heidfeld switches his BMW Sauber F1.07 for the brand new BMW E92 M3.
According to BMW F1 is the ultimate driving experience a view which is also shared with Nick Heidfeld at least until he got the chance to road test the new BMW E92 M3. Further they state that we will witness Nick enter new dimensions of dynamics and driving pleasure.
We think that the above marketing talk is perhaps a bit over the top but the Switch commercial is actually really great and the driving footage is quiet fantastic.