This is the Vodafone commercial about the worlds slowest train and the boy that discovered that time goes faster when you are having fun, and even though the train made its fastest journey that they it arrived at the same time as usually. What Vodafone wants to get out is that you should always try to have fun on your journeys which probably can be quit tiresome otherwise.
I think this is the commercial that makes the most sense to me in a long while, because why should someone choose Vodafone and not another competitor? I think marketing oneself as a more fun operator is a clever strategy and this commercial is cleverly constructed.
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